Website Grade99out of 100HubSpot's Website Grader Report
January 07, 2008 at 9:44 AM
www.hubspot.com
A website grade of 99/100 for www.hubspot.com means that of the hundreds of thousands of websites that have previously been evaluated, our algorithm has calculated that this site scores higher than 99% of them in terms of its marketing effectiveness. The algorithm uses a proprietary blend of over 50 different variables, including search engine data, website structure, approximate traffic, site performance, and others.
The software is constantly being upgraded and the algorithm enhanced. The number of potential recommendations provided by the tool is also increasing frequently. Please check back often.
I. On-Page SEO
On-Page SEO is the process of placing your selected keywords in the right places on your web pages. On-page SEO involves changing page titles, headings, content, and URLs to improve search engine rankings.
A. META Data
To learn more about what meta-data is and why it is important, take a look at this article.
| Title : | Internet Marketing | HubSpot |
| Description : | HubSpot Internet Marketing Software - Get more website visitors, capture more visitors as leads and convert more leads into sales using SEO, PPC, and other modern marketing tools. Free demo! |
| Meta Keywords : | internet marketing software, internet marketing, marketing, hubspot |
B. Heading Summary
Similar to how newspapers and magazines use headings and sub-headings to help readers, websites can use special tags in their HTML. These tags not only help human readers read the content, they also help search engine spiders better understand the content on a page and what is most important. It is generally a good idea to use heading tags to help signal to the search engines, what the web page is about.
C. Image Summary
Images are a great way to enhance a website from a user's perspective. However, it is important to note that search engine crawlers cannot really "see" images. So, if you have lots of images that contain textual content within the image itself, this content will not be seen by the crawlers.
HTML helps address this issue by providing a way to specify the textual content for an image using the "alt" attribute. The alt attribute allows web pages to assign specific text as the "alternative" content for images for those that cannot view the images themselves. This can be search engine crawlers or text-only web browsers.
D. Interior Page Analysis (3 of 3 Pages Processed)
| Page | Keywords | Description |
|---|---|---|
| Internet Marketing Company | internet marketing, hubspot, internet marketing so.. | HubSpot Internet Marketing: Best internet marketin.. |
| Internet Marketing Software | internet marketing software, hubspot, marketing sa.. | Internet Marketing Software from HubSpot to genera.. |
| Strategic Internet Marketing Tips | internet marketing tip, strategic internet marketi.. | Strategic Internet Marketing Tips - info on intern.. |
E. Readability Level: Graduate School
This score measures the approximate level of education necessary to read and understand the web page content. In most cases, the content should be made to be simple so that a majority of the target audience can understand it.
II. Off-Page SEO
A. Domain Info
| Domain Age : | 2 years, 11 months, 1 day |
| Days To Expiration : | 4 years, 29 days |
Most experts agree that you should register your domain for a long time, because search engines factor domain "stability" when looking at your pages.
B. Google PageRank: 6
“Google PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves important weigh more heavily and help to make other pages important.” - From Google
C. Google Indexed Pages: 139
Measures the approximate number of pages on www.hubspot.com that have been stored in the Google index. The Google web crawler will visit the website periodically and look for new content and store it in its index. Generally, the more pages a website has within the Google cache, the better.
D. Last Google Crawl Date: January 05, 2008 @ 10:44 AM
Google will periodically crawl websites looking for new and updated content. In general, it is desired to have the frequency with which Google crawls a site to be higher, rather than lower. Sites that get crawled more often have more frequent updates and more authority.
E. Inbound Links: 18,366
One of the most important measures for a website is how many other sites are linking to it. The more links the better. Having links to your company website from authoratative resources on the Internet helps you rank higher in search engines since these links are an indication that your website is trustworthy and contains good content.
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III. Blogosphere
Blogging makes sense from a marketing perspective. You'll be leveraging the shift from outbound to inbound marketing and interacting with your customers in new ways. A blog lets you meet your customers more directly than sending out brochures or an email campaign. It changes your website from a brochure that most people look at once to something that people interact with and come back to.
A. Blog Analysis
Blogging is a great way to reach your target audience with your thoughts, opinions, and offerings on relevant topics.
B. Blog Ranking: 58,325
Technorati is a popular blog directory service. It measures the popularity of a given blog as compared to all other sites that have been submitted to its system.
This blog currently has a Technorati rank of 58,325 with 364 blog reactions and an authority of 111. It is in the top 1% of all blogs tracked by Technorati.
C. Subscription Methods
If you have a blog, it needs to be discoverable so that people can subscribe to your blog easily. The software searches for common subscription methods like an RSS feed or an email subscription form.
IV. Social Mediasphere
Making sure that your company has an extensive web presence outside of your own website is important. It increases the chances that your prospects will find your company when they are online since there are more webpages that contain information about your company.
A. del.icio.us bookmarks: 185
del.icio.us is a web-based bookmarking site. Delicious users save their bookmarks on the website so they can access them from any browser. A website that has many users bookmarking it is generally popular and will get more traffic. www.hubspot.com has 185 bookmarks stored.
B. Digg.com Submission Summary
The website www.hubspot.com has 1 articles submitted to digg.com. These articles received a total of 2 diggs (votes) and 0 of these articles made it to the front page of digg.com.
Get Found
HubSpot offers an inbound marketing system that includes methods for managing and improving your company's online presence.
V. Competitive Intelligence
A. Competing Websites
| Site | Website Grade | Google Page Rank | Traffic Rank | Blog Rank | Inbound Links | del.icio.us Bookmarks | Google Indexed Pages |
|---|---|---|---|---|---|---|---|
| www.hubspot.com | 99 | 6 | 25,443 | 58,325 | 18,366 | 185 | 139 |
| www.websitegrader.com | 99 | 6 | 20,014 | 48,362 | 47,439 | 2,211 | 146 |
| blog.hubspot.com | 98 | 5 | 25,443 | 140,824 | 2,273 | 27 | 297 |
B. Historical Data Available
www.hubspot.com has been previously processed by HubSpot's Website Grader. We have approximately 937 data points for this site dating back to 11/9/2006.
Historical data is available only to HubSpot customers. Learn more about HubSpot...
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Report Link
This report has been stored on our system. You can access this report with the following link: Website Grader Report For www.hubspot.com
This report was generated by HubSpot's Website Grader. To generate a report for a different site, please visit www.WebsiteGrader.com.